Today’s gig economy requires people to think like an entrepreneur and act like one. No longer are people able to get the “safe” eight to five office job. My degree in entrepreneurship gave me the valuable skills to make myself unique in the marketplace. Students today are graduating with a lack of professionalism and work ethic. The marketplace is no longer a training site for new employees. That is why choosing an entrepreneurship course in college will build the entrepreneurship skills needed in the market.
In college students take courses that require limited creativity skills. Students come to class, sit, take notes, read the chapter, and take the exam. Entrepreneurship is not about becoming the next Bill Gates or Jack Ma but about thinking analytically on how to launch a product, analyze the market, taking calculated risks, and how to sell a product without going bankrupt. Note taking will only take a student so far. But knowing how to give an elevator pitch for a product or create a unique system to send a product can be valuable in the marketplace.
Millennials want to launch the new Facebook or have a company go public with billions of dollars in seed money. But the reality is that for every Facebook company hundreds of other companies fail. The statistics of a start-up succeeding is small; my first three startups failed, but the experience of launching a startup is better than sitting through a company orientation presentation. There is no feeling like getting in front of investors pitching your business only to have it being ripped apart for all the mistakes and flaws they found. If you lose, you lose on your mistakes not errors of others.
Taking an entrepreneurship course will require an open mind, creativity, and willingness to learn from your mistakes. An entrepreneurship class is not about sitting down and taking notes for the exam. Entrepreneurship class is about exploring the world through the eyes of an entrepreneur, it is about the creativity mindset needed to make the product marketable to the public, and the tenacity to continue going no matter the roadblocks ahead.
Take the entrepreneurship course even if you don’t think you can do it. The skills you gain from the course are valuable in today’s economy. Knowing how to market yourself, thinking creatively, and having tenacity will go a long way in the current cut-throat environment.
Dr. J Real Talk
Discussing business, ed tech, and life. Follow me on social media @DrJRealTalk